Ad Astra

Art direction and design on social media campaign for 20th Century Studio with Hybrid Studio - 2019

The success of Widows brought on Ad Astra which again required some abstract creative options for marketing.

Mike Orduna

Was encouraged to play within an abstract + Sci-Fi + Kubrick-esque aesthetics.

There’s nothing I enjoy more than being encouraged to play with a brand and explore possibilities beyond it’s own sandbox.

This project was a combination of brand and social media explorations developed late 2019 and late 2020.

Storyboards and character cards

Displayed below are a series of explorations for social media motion units and endplate creative.

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Using trailer and video assets to cut sequences and design unique end-pates.

— Mike Orduna

Credits

Acknowledgements & Recognition

Team

Jeff Lin - Strategy
Mike Orduna - CD
Heerko Groefsema - Motion

Client

Hybrid Studio / 20th Century Studios

Widows