Cliffs of Freedom

Website

Social

Creative direction and design on theatrical microsite + keyart + trade publication ad campaign with Hybrid Studio - 2018 - 2021

Composited VOD keyart from theatrical assets.

  • Mike Orduna

Theatrical Website

Displayed below are a series of screens designed for website sections and transitions

Cliffs of Freedom’s historical take based on Marianne Metropoulos's novel Daughter of Destiny set in Greece was an aesthetic we wanted to preserve not exploit.

Approach

We felt having a modern and minimal approach to the site’s UI and marketing tone vs. embellishing in traditional ornate decals no matter how desirable was a way to position this independent film for award season.

That visual direction was adopted on all marketing from key art posters, social media and print.

Was a pleasure to be involved in this campaign from online to print, pitch to completion.

Credits

Acknowledgements & Recognition

Team

Jeff Lin - Strategy
Mike Orduna - CD / Design
Dennie Vos - Dev

Client

Hybrid Studio / Ranch Works Picture Show

John Wick