Hellboy
Art direction and interactive design for Hellboy official movie website + social media @ Hybrid Studio - 2019
Was attached to campaign from SD Comic-Con announcement to the opening day.
Being a comic book connoisseur I was geeked-out being a part of this iconic brand. I’ve known of Mike Mignola’s artwork pre-Hellboy on DC titles when I was a kid.
The approach was to amplify the film’s tone and visuals with minimalistic UI and an intuitive UX experience
With this title/brand we had to ideate and plan holistically as we had to grow the campaign from concept to completion with the support of LIONSGATE.
Round 1
Concept designs on initial creative response.
Social
Samples of Comic-Con panel 1x1 units
Credits
Acknowledgements & Recognition
Team
Jeff Lin - Strategy
Mike Orduna - CD / Design
Ronald Wisse - Dev
Client
Hybrid Studio / Lionsgate
