Digital Ads
L5 UX/UI Interactive Designer
↓
Presenting a series of proactive custom ad campaigns that I designed for IMDb’s advertising partners.
2022 — 2023
iPhone 13 Pro premium ad unit featured on IMDb homepage.
Worked closely with the sales team and execs assigned to Apple to design a premium ad to reengage idle advertiser and create opportunities with additional bespoke offerings.
This is a collapsable unit with a video intro that resolves into a branded feature product carousel.
Timeline: 1 week to design
MacBook Pro premium ad unit featured on IMDb homepage.
Worked closely with the sales team and execs assigned to Apple to design a premium ad to reengage idle advertiser and create opportunities with additional bespoke offerings.
This is a collapsable unit with a video intro that resolves into a branded feature product carousel.
Timeline: 1 week to design
Custom ad unit with product carousel for BOSE.
Worked closely with the sales team and execs assigned to BOSE to design a premium ad to reengage idle advertiser and create opportunities with additional bespoke offerings.
This is a collapsable unit with video intro and product carousel.
Timeline: 1 week to design
Leveraging the award winning gamified ad unit built by Eric Fonseca and Wilson Saloj for USAA Top Gun. Leaning into frugality to quickly engage idle advertiser - I reinterpreted the UX and UI for Draft Kings’s Football Campaign.
Timeline: 1.5 weeks
Gamified Premium Ad for Draft Kings.
Custom product carousel for M&S Foods.
Worked closely with the sales team and execs assigned to M&S to design a premium ad to reengage idle advertiser and create opportunities with additional bespoke offerings.
Timeline: 1 Week
Custom product
carousel for Capital One.
Worked closely with the sales team and execs assigned to Capital One to design a premium ad to reengage idle advertiser and create opportunities with additional bespoke offerings.
Timeline: 1.5 weeks to design
Worked closely with the sales team and execs assigned to Red Bull to design a gamified ad meant to reengage idle advertiser and create opportunities with additional bespoke offerings.
Timeline: 1,5 Week
Designed a custom gamified premium ad for Red Bull.
↓
Designed a custom product carousel for LOVESAC.
Worked closely with the sales team and execs assigned to LOVESAC to design a premium ad to reengage idle advertiser and create opportunities with additional bespoke offerings.
Timeline: 1.5 weeks to design
Custom holiday product carousel for Old Navy.
Worked closely with the sales team and execs assigned to Old Navy o design a premium ad to reengage idle advertiser and create opportunities with additional bespoke offerings.
Timeline: 2 weeks to design
Designed a custom Ad carousel for Sherwin Williams.
Worked closely with the sales team and execs assigned to Sherwin Williams to design a premium ad to reengage idle advertiser and create opportunities with additional bespoke offerings.
Timeline: 1 week to design
Acknowledgements
Team
Mike Orduna - Art Direction + UX / UI Design
Wilson Saloj - Creative Direction
Eric Fonseca - Senior Dev
Riel Phillips - Manager of Creative
Aaron Wilson - Manager of Dev
Company
IMDb Creative Studio / Amazon
